AUTOMOTIVE WORLD Conference 2020


Conference for advanced automotive technologies. Topics include autonomous driving, electronic platform, connected car, shared mobility, MaaS, lightweight, and more!

Keynote Session Pre-registration Required Early Bird Rate until December 4

AUTO-K January, 15 (Wed) 10:30  -  12:00

Technology-driven Mobility Can Enrich People’s Lives

  • English / Korean /
    Chinese / Japanese

The Evolution of Advanced Technology:
How We Are Shaping the Future of Our Mobility Society

Kunio Nakaguro Executive Officer, Executive Vice President, Nissan Motor Co., Ltd.

Detail & Speaker’s Profile

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Expectations towards the automotive industry are widening to address not only social issues such as an aging population and urbanization, but also needs as society becomes more connected to vehicles. This session explores the direction and benefits advanced technologies are taking society towards the future of mobility.

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Nakaguro joined Nissan Motor Co., Ltd.(NML) in 1987, following his graduation from the faculty of science and engineering at Waseda University in Tokyo. He has held various executive positions in engineering, research and development, and information technologies for NML in Japan, Europe, and North America. He serves as executive vice president, leading global research and development for all products under the Nissan, Infiniti, and Datsun brands.

Honda's Approach to Serve People Worldwide
with the "Joy of Expanding their Life's Potential"

Yoshiharu ltai Managing Director, Chief Operating Officer, Life Creation Center, Honda R&D Co., Ltd.

Detail & Speaker’s Profile

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Even in times when society is changing drastically and various values are swirling, Honda creates technologies and products creating the "future" of life and bringing "usefulness" and "joy" to a higher level, under the universal idea serving people worldwide with the "joy of expanding their life's potential".

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Special Session Pre-registration Required

AUTO-S1 January, 15 (Wed) 13:00  -  14:30

Mega-suppliers' Strategy for Connected, Autonomous, Sharing & Electric Vehicle Technology

  • English / Japanese

DENSO's Approach to a New Mobility Society

Yoshifumi Kato Senior Executive Officer, Engineering Research & Development Center, DENSO Corp.

Detail & Speaker’s Profile

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In this session, we will introduce DENSO's activities and technologies regarding the future mobility society image that DENSO considers, and the autonomous driving and digital twin technologies that support them.

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Our Strategy Towards MaaS and Future Mobility System

Klaus Meder President & Representative Director, Bosch Corp.

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Automotive industry is heading to an era of reshaping the world of transportation.
Adapting product portfolio and business model are essential to remain as a key player in the field.
Bosch is leading this change by providing various solutions of mobility system and technology.

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Klaus Meder has various and long experiences in engineering in Bosch.
One of his noteworthy experiences is that he resided in Japan for 5 years, when he was Vice President in charge of Engineering, Quality and Manufacturing of Automotive Electronics Japan from 1996 until 2000. After various positions with the division Chassis Systems, he became President of Automotive Electronics of Robert Bosch GmbH in January 2012. Since July 2017 he has been President and Representative Director of Bosch Corporation in Japan.

Speech Title: To be announced shortly

Bert Wolfram President, Chief Executive Officer, Continental Automotive Corp.

Detail & Speaker’s Profile

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To be announced shortly

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AUTO-S2 January, 16 (Thu) 10:00  -  11:30

EV Development: The Front Line

  • English / Japanese

Building the Car of the Future

David Twohig CTO, BYTON

Detail & Speaker’s Profile

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It takes guts and vision - and a bit of craziness - to build an electric vehicle. In this speech, BYTON CTO David Twohig debunks some myths about EVs, highlights why those who develop them deserve respect, and explains why recent efforts ensure the long-term success of electrification.

<Speaker’s Profile>
David Twohig is a seasoned automotive engineering executive with over 25 years of international experience in automotive design and development.
Before joining BYTON, David was Chief Engineer at Alpine, and Head of Vehicle Engineering at Renault Sport. Through his leadership, he successfully developed a truly groundbreaking sports car - the new Alpine A110. In 2018, David was named Engineer of the Year by Autocar Magazine. Prior to Alpine and Renault Sport, from 2009 to 2013, David led the engineering team responsible for the Renault ZOE as the key pillar of Renault's ambitious Zero Emissions program, and currently Europe's best-selling BEV. He also steered the development of the first generation Nissan Qashqai, a highly profitable model for Nissan, launching the dominant compact SUV segment in Europe.
At BYTON, he serves as CTO and Chief Vehicle Engineer, focusing on the core automotive engineering disciplines of body structures, body equipment, chassis and thermal management, as well as ensuring that the different engineering disciplines co-operate smoothly to ensure that BYTON's future products have a consistent engineering philiosophy.

Speech Title: To be announced shortly

Madhavchandra Menon Director China Elec. Vehicle, Ford Motor Co.

Detail & Speaker’s Profile

<Detail>
To be announced shortly

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AUTO-S3 January, 16 (Thu) 15:00  -  16:00

Engineer Support Program: Story behind the Development of MAZDA3

  • English / Japanese

MAZDA3 Is Developed Faithfully,
Aiming for a Car That Everyone Would Admire and Love

Kota Beppu Program Manager, Product Div., Mazda Motor Corp.

Detail & Speaker’s Profile

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The automotive industry faces the hardship of structure change, such as electrification, autonomous driving, car sharing, etc. In such a large wave, we have developed the MAZDA3 with all our efforts focusing on customer true pleasure. The strategy viewpoints and the trials and errors to resolve problems are introduced.

<Speaker’s Profile>
2015-present: Program Manager in charge of MAZDA3
2008: In charge of global product strategy planning
1998: Joined Mazda Motor Corporation

AUTO-S4 January, 16 (Thu) 15:00  -  16:30

Autonomous Driving: Latest Development of Legal Systems and International Standardization

  • English / Japanese

Current Status of Legal Aspect towards Realization of
Automated Driving

Koji Nakayama Former Director, Institute of Autonomous Driving and Social Acceptance / Professor, Meiji Law School, Meiji University

Detail & Speaker’s Profile

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The system of autonomous driving is now coming into a practical use. I will introduce the Current domestic laws about road traffic, the interpretation of the Convention on Road Traffic and points out some issues on the legal aspect.

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2004~ Professor of Meiji Law School (Civil Procedure),
2018~ Director of Institute of Autonomous Driving and Social Acceptance in Meiji University

Global Activity for an International Harmonized Regulation of
Automated Vehicle Technology

Hiroyuki Inomata Director, International Affairs Office (International Policy Planning Div.), Engineering Policy Div., Road Transport Bureau, Ministry of Land, Infrastructure, Transport and Tourism

Detail & Speaker’s Profile

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Regarding automated driving technology, currently there are many important activities which intends to establish an international regulation under UNECE/WP29. MLIT, Japan, positively cooperates with main countries like EU, US and China, to contribute for that discussion. Accordingly, a latest situation and future issue or perspective could be introduced.

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Since 2018, Director for International Affairs Office and International Policy Planning Division

AUTO-S5 January, 17 (Fri) 12:30  -  14:00

IT & AI as Solutions for Traffic Issues!

  • English / Japanese

The Future of Mobility as Driven by CASE

Tooru Futami Fellow, DeNA Co., Ltd.

Detail & Speaker’s Profile

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With the spread of IoT, the internet will be evolving from the virtual world into the real world. In addition to the existing communication internet, we will see the advent of the mobility internet and energy internet, which will drive a revolution in communication, energy, and transport, the key conditions for an industrial revolution.

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A New Step towards Autonomous Bus Business

Yuki Saji President & CEO, SB Drive Corp.

Detail & Speaker’s Profile

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The various demonstrations of the autonomous buses by SB Drive and the next step of SB Drive towards autonomous bus business will be shared in the session.

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MaaS Forum Pre-registration Required

AUTO-M1 January, 15 (Wed) 15:30  -  17:00

Trends of MaaS in Northern Europe & US -- Towards the Practical Use of MaaS

  • English / Japanese

Mobility as a Service -- The End of Car Ownership?

Sampo Hietanen CEO, Founder, MaaS Global Ltd.

Detail & Speaker’s Profile

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Sampo will be demonstrating how Whim mobile service is changing the way world moves; how data and the manners consumers want to buy mobility services are driving this change, and what kind of impact these trends will have to the mobility industry and to cities.

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Sampo Hietanen has pioneered the concept of Mobility as a Service and is the founding CEO of MaaS Global Ltd, the developer of world's first ever MaaS service Whim. He has 10+ years of executive experience in civil engineering and he has been actively developing new usage-based pricing models and promoting the technology-led shift in transport network.

Autonomous Delays Open Up Shared Mobility Opportunities

Mark Thomas VP of Marketing and Alliances, Ridecell Corp.

Detail & Speaker’s Profile

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When shared mobility, electric vehicles and autonomous all come together, how the world moves will change forever. But with the delays in autonomous mobility, will shared mobility be stalled until autonomous becomes a reality? Learn about the ways the market will evolve and how to embrace shared mobility businesses today to prepare for the autonomous ride hailing revolution of the future.

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Mark Thomas is the VP of Marketing and Alliances at Ridecell and is responsible for marketing Ridecell, the world's leading platform to launch, operate and scale new car and ride sharing mobility services. Prior to joining Ridecell, Thomas headed the connected car marketing team at Cisco Jasper, where he developed the product and go-to-market strategies for automotive OEMs. Prior to Cisco, Mark led product marketing at HERE, a leading automotive maps company. In addition, Mark served in marketing, strategy, and business development roles at Apple and Nokia. Mark holds a B.A. from University of California, Berkeley, and an M.B.A. from the University of Pennsylvania Wharton School of Business.

AUTO-M2 January, 16 (Thu) 12:30  -  14:00

To Realise Japanese MaaS: Effort and Future Road Map

  • English / Japanese

Multi-Modal Mobility Service "my route" for the Cities of Future

Nariaki Amano Deputy General Manager, Future Project Dept., Group Manager, Innovation Group, Toyota Motor Corp.

Detail & Speaker’s Profile

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Toyota Motor Corp. (Toyota) conducted trials of the multi-modal mobility service "my route" for smartphones with Nishi-Nippon Railroad Co., Ltd. (Nishitetsu) in Fukuoka City, in collaboration with eight service providers for traffic, shop, and event information. In this presentation, we introduce the background of this activity and show some initial results to discuss the feasibility of multi-modal mobility service.

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Mobility Innovation

Minoru Uemura Director, Business Promotion Dept., MONET Technologies Inc.

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Talking about the role of Monet Technologies Inc. which started in the fall of 2018, its social significance, and the MaaS business development concept.

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AUTO-M3 January, 17 (Fri) 10:00  -  11:30

Practical Use of Autonomous Vehicles in MaaS

  • English / Japanese

The Cutting Edge of MaaS and the Direction Forward
-- From Trial Tests to Commercial Launch

Lei Zhou Business Strategy Practice Leader, Partner, Deloitte Tohmatsu Consulting LLC / Affiliate Professor, Osaka Prefecture University

Detail & Speaker’s Profile

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With the recent advancement of optimization algorithms and popularization of smartphones, there has been a drastic uptick in the development of Mobility-as-a-service (MaaS) globally.
As the concept of MaaS becomes more widely known, its business model has also continued to evolve. No longer limited solely to the transport of passengers, other services (e.g. retail, delivery of food & beverages) have also been packaged into a one stop service business model.
Moving forward, the continued proliferation of autonomous-driving-enabled MaaS (Autono-Maas) can be expected. Multiple players, with startups leading the race, have already begun pilot tests of Autono-MaaS and the commercialization of such services will be realized in a future closer than anticipated.
This presentation will focus on analyzing the future of MaaS, based on the latest trends and cases from leading players around the globe, to provide the Japan mobility industry with insights for achieving success.

<Speaker’s Profile>
Lei specializes in industries related to automotive/ICT/electronics/mobility services. While based in Tokyo, he has worked in projects across several countries including the U.S., Europe, China, and India. He has experiences in all aspects of consulting from upstream projects - such as those related to corporate, technology, and overseas business development strategy; to downstream operations such as constructing detailed business management systems. Lei has a Ph.D. in economics. He is fluent in English and Japanese, and is native in Chinese.

From MaaS to Auto Solutions

Aries Liu General Manager, Mobility Innovation Center, DiDi

Detail & Speaker’s Profile

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1. Didi - MaaS overview
2. Didi Auto Solution - change the ownership of a car
3. Didi purpose build vehicle - a car specially made for sharing
4. Didi Autonomous driving - enabling the commercialization of AV technology

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Mr. Aries Liu, General Manager of Mobility Innovation Center of DiDi Chuxing, who successfully led to the cooperation of DiDi with several leading companies in automotive industry focusing on defining, designing, development and promoting the first generation of intelligent vehicles designed for the purpose of shared mobility.

RoboTaxi Thrives to Transform Mobility in China

Tony Han Co-founder & CEO, WeRide

Detail & Speaker’s Profile

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RoboTaxi is a promising form of autonomous driving. How will it transform mobility? What does the prospect look like in China? Tony will discuss the impact of partnership, the critical stage R&D is moving to, as well as the important role operation is playing.

<Speaker’s Profile>
Tony has been a distinguished expert in computer vision, machine learning and speech recognition. He was former Chief Scientist of Baidu's Autonomous Driving Unit. Also, he was tenured professor of Electrical & Computer Engineering at University of Missouri.

Technical Session Pre-registration Required Early Bird Rate until December 4

AUTO-1 January, 15 (Wed) 15:30  -  17:00

Practical Application of Autonomous Driving -- From Highway to Downtown

  • English / Japanese

Nissan Intelligent Mobility
-- Autonomous Driving Technology Development of Nissan

Takashi Sunda Deputy General Manager, HMI Development Group, AD/ADAS Advanced Technology Engineering Dept., EE and Systems Engineering Div., Nissan Motor Co., Ltd.

Detail & Speaker’s Profile

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Nissan continues to provide new experiences to customers through "Nissan Intelligent Mobility". "Intelligent drive", one of its pillars, aims at "More confident" through advanced driver assistance technology. The ProPILOT 2.0 launched in Autumn 2019 is the symbol of that. This time, evolution and development of driver assistance together with core technologies will be introduced.

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Towards Realization of Automated Driving System Cooperating
with Other Traffic Participants

Yuji Yasui Chief Engineer, Safety & Secure feeling, Innovative Research Excellence, Honda R&D Co., Ltd.

Detail & Speaker’s Profile

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An automated driving system has to understand intentions of other traffic participants, predict various risks and act appropriate behavior in order to realize safe and comfortable driving like that of an experienced driver, when its driving condition is expanded from high-ways to surface streets in urban areas, etc. Honda is researching AI and advanced control technologies to realize aforementioned intelligent automated driving system, and introduces them in this conference.

<Speaker’s Profile>
Yuji Yasui joined Honda Motor Co., Ltd. In Honda R&D Co, Ltd., he researched and developed powertrain systems for low-emission and low-fuel consumption vehicles by using robust control, adaptive control and neural networks. He has been involved in research of automated driving system using AI (artificial intelligence) and advanced control technologies since 2016

AUTO-2 January, 15 (Wed) 15:30  -  17:00

Development of an Innovative Battery -- Key of EV Evolution

  • English / Japanese

The Study of the Innovative Battery in TOYOTA

Shinji Nakanishi Chief Professional Engineer-Battery Materials, Advanced Material Engineering Div., Toyota Motor Corp.

Detail & Speaker’s Profile

<Detail>
In order to improve the electric range of EV on one charge, TOYOTA has challenged to develop the innovative batteries beyond the liquid system lithium ion batteries. In this lecture, I will introduce the study of all solid lithium ion battery as the most promising for us.

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To be announced shortly

Detail & Speaker’s Profile

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AUTO-3 January, 16 (Thu) 12:30  -  14:00

Evolution of In-vehicle Computer -- Big Data Processing for Autonomous Driving

  • English / Japanese

Level 2+ as Enabler for Autonomous Driving under the Aspects of Validation and Safeguarding

Christian Schumacher Vice President Program Management Systems, Continental AG

Detail & Speaker’s Profile

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On the way to autonomous driving, the driver who is no longer available as a fallback represents a considerable obstacle. For the automotive industry, therefore, the question of how this leap can be mastered arises, taking market conditions into account. Level 2P systems could be an answer to this question.

<Speaker’s Profile>
Christian Schumacher
- since 2017 Vice President of Program Management Systems
- since 2015 Vice President of Customer Programs (Sales and Customer Project Management) in BU ADAS
- regional head of ADAS for Continental Automotive Systems N.A.
- Head of Systems & Technology NA
- Engineering Manager ADAS and Contiguard for Continental Automotive Systems, managing software engineering supporting all core EBS software activities in North America
- responsible for EBS software algorithm development supporting all North American Ford applications including the introduction of Electronic Stability Control and Roll Over Stability Control
- ITT Automotive Brake Systems in Control Strategy Engineering
- moved to the United States in 1999 to adapt and introduce the core Continental ESC to the American market

The challenges for Chip Makers to Support AD/AI

Willard Tu Senior Director, Automotive, Xilinx Inc.

Detail & Speaker’s Profile

<Detail>
Recently there has been a downward forecasting of automotive vehicle production that could be tied to a number of reasons from diesel-gate to China tariffs, or simply just a market slow down.  But how can this be? There is so much excitement in automotive today. We are seeing new innovations each day - including 40+ companies working on breakthrough LiDAR sensing technology, 4D imaging radars, or cameras with greater than 8M pixels of resolution. Not to mention the many new ADAS features, in-cabin sensing, and of course, autonomous driving vehicles. There is no doubt that innovation is happening, but does that mean that electronic content is slowing? In this session, Willard Tu, senior director of automotive of Xilinx will discuss the key megatrends that are poised to fuel the continued growth of electronics in the automobile. He'll speak to the key forces of influence and the impact it has on silicon providers. Finally, Tu will also cover why innovators need to be more creative than ever to solve the race to autonomy and unlock the new mobility markets.

<Speaker’s Profile>
Willard Tu is a Senior Director at Xilinx, where he leads global business development, product planning, and marketing strategies for the company's automotive business. Tu has spent over two decades at the axis of the semiconductor, automotive and computing industries. He was previously at Arm, where he evangelized CPU IP and developed ecosystems to support Arm's growth in automotive. At NEC Electronics, (now Renesas), Tu led the North American Automotive sales and marketing teams, growing sales to over $150 million. Tu holds a BS degree in Electrical Engineering from the University of Michigan and an MBA from the University of Phoenix.

AUTO-4 January, 16 (Thu) 12:30  -  14:00

5G and Cellular V2X Changes Mobility

  • English / Japanese

Telecom and Automotive Unite to Realize Connected Mobility

Yuji Aburakawa Member of Board, 5G Automotive Association / Director, 5G Labs., NTT DOCOMO, Inc.

Detail & Speaker’s Profile

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Connected vehicles have been expected for enhanced road safety, traffic efficiency, etc. 5G systems will be the ultimate platform to enable them and will also enable further support advanced connected mobility solutions. 5GAA supports cellular-V2X (C-V2X) to enable connected vehicles with collaborating among automotive and telecommunication industries. This presentation introduces 5GAA as a global organization to promote the adoption of harmonized standards with a forward look to the potential that 5G will unleash in the vehicles.

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V2X and 5G Deployment Considerations
-- From HMI to Automated Driving

Robert Gee Global Innovation Manager, V2X and Future Connectivity, Infotainment & Connectivity, Continental Automotive Japan K.K.

Detail & Speaker’s Profile

<Detail>
Many items remain to be adapted by industry for governance and interoperability to maximize the success for mass deployment of V2X. Among these are integrating human reaction times, optimizing driver support with lane precision, distributed antenna systems, security management, system updates, network safety, etc.

<Speaker’s Profile>
Robert Gee is Global Innovation Manager, V2X and Future Connectivity, within Continental's Infotainment and Connectivity Business Unit. In this role, Mr. Gee collaborates with customers to enable safe transportation, sustainable resource usage, and consumer information needs. He is responsible for development of new Automotive connectivity innovation areas, business consulting services, and strategy for connected vehicle products worldwide.

AUTO-5 January, 16 (Thu) 15:00  -  16:30

Functional Safety of Autonomous Driving --Achieving System Security

  • English / Japanese

Technology of Highly-reliable Control Architecture
for Automated Driving System

Satoshi Otsuka Senior Researcher, Control Platform Research Dept., Center for Technology Innovation - Controls, Hitachi, Ltd., R&D Group

Detail & Speaker’s Profile

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High reliability and safety are required for automated driving, and it is necessary to maintain a vehicle in a safe state even if an abnormal event occurs. In this presentation, fail-operational concept, realization technologies, and system design method to achieve safety will be explained.

<Speaker’s Profile>
Joined Hitachi Co., Ltd. in 2002. Engaged in research and development of embedded systems architecture design and software development process.
From 2012, Engaged in research and development of automated driving system design technology including functional safety and security.

AUTOSAR Status Update (R19-11)
-- For Further Safety and Security of Autonomous Driving

Kenji Hontani Group Manager, Vehicle Software Development Dept., E/E Architecture Development Div., Toyota Motor Corp. / Steering Committee, AUTOSAR

Detail & Speaker’s Profile

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The October release 2018 was finalizing the main development phase of the AUTOSAR Adaptive Platform. In 2019, AUTOSAR improves even higher compatibility among AUTOSAR Platform releases. An appropriate software framework prototype for safe and secure and other applications is now available.

<Speaker’s Profile>
In 2004 joined Toyota. Engaged with infrastructure in electronics area such as gateway ECU, AUTOSAR. In 2014, join AUTOSAR standardization activity as Project Leader as Toyota Motor Europe member and coached FT-SEC, FT-ST. Now representing Toyota in AUTOSAR Steering Committee.

AUTO-6 January, 16 (Thu) 15:00  -  16:30

Internal Combustion Engines: Further Technological Innovations

  • English / Japanese

Honda's Future Vision and Engine Technologies for Environmental Evolution

Tomonori Niizato Senior Chief Engineer, Technology Development Div. 3, Automobile Center, Honda R&D Co., Ltd.

Detail & Speaker’s Profile

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In order to protect global environment, environmental performance evolution of ICE which is main power source of hybrid power-train as well as vehicle electrification are quite essential.
A lecture introduces Honda's future vision, and engine technologies under development toward enhancement of thermal efficiency and reduction of exhaust emission.

<Speaker’s Profile>
After graduation from Tokyo Institute of Technology, entered to Honda R&D Co. Ltd in 1984 as an engine design engineer. Worked for series production engine development such as first generation VTEC engine which was launched in 1989. Resident engineer at German branch through 2011-2014, and since 2015 current position as an engine technology expert as well as a board director of AICE from 2016.

Roles for Internal Combustion Engines in Environmental Protection
--SKYACTIV-X and Future Prospects of the Internal Combustion Engines –-

Eiji Nakai Executive Officer, General Manager, Powertrain Development Div., Mazda Motor Corp.

Detail & Speaker’s Profile

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It is forecasted that the number of ICE vehicles will increase globally. Therefore, in order to solve environmental issues, it is vital to improve the ICEs. There is so much room for improvements of ICEs that we can say that it is unnecessary to disseminate EVs until all the thermal power plants are decommissioned. Thus, we will advance ICE technologies further.

<Speaker’s Profile>

AUTO-7 January, 17 (Fri) 10:00  -  11:30

HD MAP for Level 5 Autonomous Vehicles

  • English / Japanese

Automated Driving and the Future of HD Maps

Mandali Khalesi VP Automated Driving, Toyota Research Institute-Advanced Development, Inc.

Detail & Speaker’s Profile

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In this session, Mandali Khalesi will share the latest in automated driving research across Toyota. He will also share progress on high definition (HD) mapping, including TRI-AD's Automated Mapping Platform concept, an attempt to accelerate the adoption of automated driving mobility to all roads globally.

<Speaker’s Profile>
Mr. Mandali Khalesi completed his Masters in Astrophysics at University College London, before moving to Japan in the late 90s working in software consulting and starting up one of Japan's first location-based mobile software startups in Shibuya in the mid 2000s. After moving to Europe for 6 years to work in leadership roles at mobile navigation leaders TomTom and Nokia, he moved back to Japan in 2014 to head up the APAC automotive products business for Nokia, later acquired by BMW, Audi and Daimler as HERE. He moved to Toyota's Advanced R&D Engineering Company in early 2018 as global head of automated driving mobility and innovation. Since late 2018 Mandali Khalesi is also VP Automated Driving at TRI-AD, Toyota's automated driving software company.

Mapping the Road to Autonomous Driving

Shigeharu Yamada Japan Representative, Vice President of Sales, TomTom

Detail & Speaker’s Profile

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Shigeharu Yamada, Japan Representative at TomTom, will delve into Autonomous Driving and Advance Driver-Assistance Systems. He will discuss the role TomTom HD Maps play when it comes to Autonomous Driving and what TomTom offers for the different levels of automation, focusing on Autostream, Roadagrams, and RoadDNA.

<Speaker’s Profile>
In 1994 and worked as Sr. Mechanical Engineer designed various Motorola products such as CDMA Cellular Base Stations, Personal Handy Phones, Telematics products, etc. In 2002 January, he joined General Motors as a Project General Manager for telematics business deployment for APAC in eGM organization and involved strategic collaboration project with Toyota. He also involved various telematics projects in GM and GM alliance OEMs (Subaru, Suzuki and Isuzu) in Japan and Asia. After he left GM, he joined Siemens Wireless Module Division as a head of organization and brought small organization successfully profitable organization (from 2M USD to over 10M USD revenue) in 6 years. Sig joined Echelon (Established by Mike Markkula, Apple original member) in January 2014 as a country manager to deploy New IoT business for Japan market. In August 2016, Sig was appointed by TomTom as Sales Vice President for APAC Region for Automotive business as well as Japan Representative. He is currently deploying TomTom's State-of-Art Technologies such as CPP (Content Production Platform), Real time Traffic and Maps for Autonomous and other advanced Location Based Services.

AUTO-8 January, 17 (Fri) 10:00  -  11:30

Next-generation E/E Architecture: Its Technological Evolution

  • English / Japanese

Adaptive AUTOSAR Is on the Road
-- Challenges and Experiences for Series Development at Volkswagen

Marcel Wille Head of Software Platform Standards, Volkswagen AG

Detail & Speaker’s Profile

<Detail>
Digitalization is changing the automotive industry dramatically. The smart vehicle becomes an integral part of the digital world. It consistently increases performance and functionality via updates. This requires new approaches with respect to electronic architectures, SW-platforms and communication paradigms heavily influenced by technologies established for long time in software industry and consumer electronics. Volkswagen will introduce those approaches in its new electrical car platform MEB. It comes along with a centralized functional architecture, the introduction of the Adaptive AUTOSAR software platform and service-oriented communication. With this combination of a new architectural approach, an AUTOSAR standard that was under development and never proven in use and unknown impact of service-oriented communication in such an environment a couple of challenges has been mastered. The presentation explains challenges and experiences with respect to system performance, handling of inconsistencies in an emerging AUTOSAR standard, limitations of service-oriented communication in interaction between embedded systems and Adaptive AUTOSAR as well as portability of applications.

<Speaker’s Profile>
Dr. Wille studied computer science at Clausthal University of Technology. After a work stay at Intershop Communication AG, he received his PhD in the area of automotive communication networks. In 2008 Dr. Wille joined Volkswagen. 2011 he took over responsibility for AUTOSAR at Volkswagen and represents the Volkswagen group in the AUTOSAR project leader team. Since 2017 he is team lead for Software Platform Standards.

E/E Architecture Trends and Power Net Solutions

Aleksandar Duric RBU Body Electronics General Manager & Body Electronics Gr. 1 Section Manager, Automotive Electronics Japan, Bosch Corp.

Detail & Speaker’s Profile

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Several trends like autonomous driving and connected cars sparked a big discussion several years ago about expected disruptive changes within the automotive industry, including the need to change the E/E architecture. This speech gives an update on current E/E trends and power net solutions.

<Speaker’s Profile>
Aleksandar Duric has 10 years experience in Bosch Automotive as project leader for car multimedia projects and head of the competence center for displays. He joined the body electronics div. in 2017 and is since 2019 responsible for the regional business unit body electronics in Japan.

System Approach for Optimal E/E Architecture to Solve Future Complexity

Hagen Boehmert Head of Systems Engineering Japan/Korea, Advanced Technology, Systems Engineering, Systems & Technology, Continental Automotive Corp.

Detail & Speaker’s Profile

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Mobility is the heartbeat of life. Continental's seamless mobility solutions will use novel technologies in eco-friendly ways while honoring Continental's Vision Zero for safety. The ever-increasing complexity arising from multi-faceted stakeholder needs can be mastered by "systems thinking" -- thus enabling well-balanced future E/E architectures.

<Speaker’s Profile>
Hagen Boehmert received his diploma in Electrical Engineering and Information Technology from the University of Applied Sciences and Arts in Hanover in 2007 before working within the automotive industry (focus on verification and validation) in Michigan, USA. After his return in 2010 he was employed as safety engineer for series development of chassis components before switching to Continental in 2013 as functional safety manager for automated driving. Since 2017 his responsibility increased into systems engineering and within his role he builds up the knowhow as well as the team in Yokohama, Japan.

Lightweight Technology Innovation Forum 2020 Pre-registration Required

Supervisor

Teruo Kishi President, Innovative Structural Materials Association (METI) / Professor Emeritus, The University of Tokyo
ALT-1 January, 15 (Wed) 10:30  -  12:00

Ultra High Tensile Steel -- Latest Use Case and Challenges

  • English / Japanese

Application of Ultra High-tensile Steel to Automotive Body Parts

Akio Shibata General Manager, Vehicle Development Promotion Dept., Deputy General Manager, Vehicle Development Div., Mazda Motor Corp.

Detail & Speaker’s Profile

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In response to growing demand for fuel economy and crash safety in recent years, the steels used for automotive body parts has been getting stronger. In this presentation, we will talk about what challenges we faced in the development of ultra high-tensile steel and applying it into automotive body parts.

<Speaker’s Profile>
Akio Shibata joined Mazda Motor Corporation in 1985.
He was appointed as General Manager of Body Development Department in 2013.
Since April 2019, he serves as Deputy General Manager of Vehicle Development Division.

State-of-the-art High-strength Steel Sheets and
Press Forming Technology for Automobile Application in JFE Steel

Yasunobu Nagataki Vice President, Assistant Director,, Steel Research Lab., Sheet Business Planning Dept.,, JFE Steel Corp.

Detail & Speaker’s Profile

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The latest topics of high-strength steel sheets contributing to weight reduction of automobile body with not only ultra-high-strength but also high formability and press forming technologies for defect prediction and new forming method utilizing computer aided engineering (CAE) in JFE Steel will be introduced.

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ALT-2 January, 15 (Wed) 13:00  -  14:30

Evolution of Dissimilar Materials Joining and Structural Bonding -- Improved Utility and Reliability

  • English / Japanese

Technology Trends and Issues of Structural Adhesive Bonding for Car Body

Kenichi Yamamoto Technical Leader, Comfort Vehicle Research, Advanced Human Vehicle Research Field, Technical Research Center, Mazda Motor Corp.

Detail & Speaker’s Profile

<Detail>
Structural adhesive bonding is effective for weight reduction of car body, because it is possible to improve the stiffness and to reduce vibration using this technology. In this report, technology trends and issues are introduced with research activities on reliability and new function of structural adhesive bonding in Mazda.

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Dissimilar Joining Using Laser Arc Hybrid Welding

Tetsuo Era General Manager, Welding Research Dept., Welding Products Div., Daihen Corp.

Detail & Speaker’s Profile

<Detail>
For the demand of reducing the weight of transport equipment, the speakers are working on dissimilar material joining with practical joint strength between steel sheet and aluminum alloy for the purpose of reducing the weight of automobiles. We introduce an example of joining 6000 series aluminum alloy and hot-dip galvanized steel sheet by hybrid joining using laser and arc as the heat sources.

<Speaker’s Profile>
Immediately after graduating from the department of Electronic Engineering, Graduate School of Mie University (Master degree), Dr. Era joined DAIHEN Corp. in 1992. He has engaged in R & D of the new welding process and the new current waveform control of the welding power source. Doctor of Engineering from Osaka University in 2010. General Manager of Welding Research Dept., Welding Products Div. and Guest Professor and Vice Director of DAIHEN Welding and Joining Research Alliance Labs., Joining and Welding Research Institute, Osaka University in 2019.

ALT-3 January, 15 (Wed) 15:30  -  17:00

Concepts and Practical Application of CFRP

  • English / Japanese

CFRP Applications for Vehicle Body

Atsushi Mikuni Chief Professional Engineer, Advanced Body Technology Development Div., Toyota Motor Corp.

Detail & Speaker’s Profile

<Detail>
In order to enhance vehicle performance, to furnish with the latest luxury and comfort equipment, and to electrify the powertrains, light-weighting become more and more important. This presentation will focus on lightweight technologies, the thinking behind the usage of FRP, application examples, and the outlook for the future.

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Development of Multi-material Door Module

Yoshiki Kashiwagi Body Design Manager, Engineering Development Dept., Teijin Composites Innovation Center, Teijin Ltd.

Detail & Speaker’s Profile

<Detail>
Tough, lightweight, eco-friendly modules are increasingly being adopted, especially in Europe, for automotive components to help reduce CO2 emissions and further the range of electrical vehicles. Teijin has developed a multi-material composites automotive door concept that maintains required crash specifications while reducing overall weight.

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ALT-4 January, 16 (Thu) 10:30  -  12:00

Multi-material Body! -- Latest Examples and Future Prospect

  • English / Japanese

To be announced shortly

Detail & Speaker’s Profile

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<Speaker’s Profile>

Additive Manufacturing with MultiMaterial

Akihiko Chiba Professor, Institute for Materials Research, Tohoku University

Detail & Speaker’s Profile

<Detail>
The metal additive manufacturing technology is a process that can manufacture machine parts having various designs in a near net shape without using a mold. In this presentation, I will talk about the principles and features of metal additive manufacturing technology, which is required when manufacturing multi-material machine parts using this technology.

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First introduction of electron beam Additive manufacturing (EBM) equipment (Arcam A2X) as a public institution in Japan, Research on structural control and mechanical properties of biomedical applications such as Co-Cr-Mo alloys, Ni-based superalloys, titanium alloys etc.

ALT-5 January, 16 (Thu) 13:00  -  14:30

Search for Next-generation Highly-functional Materials by AI

  • English / Japanese

Forefront of AI and Data Driven Materials R&D

Masahiko Demura Deputy Director, Research & Services Div. of Materials Data and Integrated System (MaDIS), National Institute for Materials Science (NIMS)

Detail & Speaker’s Profile

<Detail>
There is a strong need for innovative materials and one expect AI would be a game changer in materials R&D. This talk will provide an overlook of AI and Data driven materials R&D, focusing on activities in NIMS.

<Speaker’s Profile>

Research, Development and Production of
High-functional Materials with Data Science and Artificial Intelligence

Hiromasa Kaneko Senior Assistant Professor, Dept. of Applied Chemistry, School of Science and Technology, Meiji University

Detail & Speaker’s Profile

<Detail>
Data of various high-performance materials are used in Data Chemistry Engineering Laboratory https://datachemeng.com/ to model their underlying relationships and to design unknown materials and products. We also develop estimation control technologies to stably produce high quality products in industrial plants. The research contents are presented in the lecture.

<Speaker’s Profile>
Hiromasa Kaneko received Ph. D. in engineering from the Department of Chemical System Engineering at the School of Engineering of the University of Tokyo. He then became an assistant professor at the University of Tokyo. In April 2017, he became a full-time lecturer at the Department of Applied Chemistry of Meiji University. He runs the Data Chemistry and Engineering Research Lab (https://datachemeng.com/), and is engaged in the research of materials informatics, chemoinformatics, and process informatics. He is also a guest researcher at Riken (National Research and Development Agency), a resident associate professor at the Research Center for Solar Energy Chemistry, Osaka University, and a guest associate professor at the Graduate School of Engineering of Hiroshima University, teaching a Next-Gen automobile technology collaborative research seminar.

ALT-6 January, 16 (Thu) 15:30  -  17:00

Magnesium: Weight Reduction with Magnesium and Its Potential

  • English / Japanese

Development of Heat Resistant Magnesium Casting Alloy
with Good Thermal Conductivity

Yuichi Ienaga Assistant Chief Engineer, Functional Technology Development Div., Material/SV/CAE Dept., Honda R&D Co., Ltd.

Detail & Speaker’s Profile

<Detail>
Heat resistant magnesium alloy is useful material for engine weight reduction, and it is essential to reduce weight for vehicle electrification in the future. In this situation good radiation performance is required as well as high heat resistance. We report new alloy design of heat resistant magnesium alloy with good thermal conductivity.

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Performance Prediction of Magnesium by Materials Integration

Manabu Enoki Professor, Dept. of Materials Engineering, School of Engineering, The University of Tokyo

Detail & Speaker’s Profile

<Detail>
Materials integration (MI) makes it possible to predict the microstructure and time-dependent performance of structural materials through the fusion of theory, empirical rules, numerical calculations, database construction, data-driven approaches, and more. An example of application to fatigue performance prediction of magnesium alloys is introduced.

<Speaker’s Profile>
He graduated with a Doctor of Engineering directed in 1989. He started his career as a Research Associate at Research Center for Advanced Science and Technology, The University of Tokyo. He moved to the Department of Materials Engineering in 2000 and is working as a full professor from 2009.

ALT-7 January, 17 (Fri) 10:30  -  12:00

Latest Cases of Truck Weight Reduction

  • English / Japanese

To be announced shortly

Detail & Speaker’s Profile

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To be announced shortly

Detail & Speaker’s Profile

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ALT-8 January, 17 (Fri) 13:00  -  14:30

Weight Reduction of EVs -- A Challenge for Range Extension

  • English / Japanese

High Performance Lightweight Anti Vibration Products

Yimin Zhu Head of R&D, ContiTech China Rubber & Plastics Technology Ltd. (Continental Group)

Detail & Speaker’s Profile

<Detail>
Continental is one of the first suppliers of engine mounting systems for the electric vehicle market that is actively driving development with new vibration control technologies. So far, development of the powertrain and a longer range are the priorities for all OEMs. Meanwhile, passenger comfort and wellbeing is playing an increasingly important role in the construction of electric vehicles. With its lightweight structural components, the technology company is driving ride comfort and safety to the next level.

<Speaker’s Profile>
Yimin Zhu is the Head of R&D Asia in ContiTech China Rubber & Plastics Technology Ltd. He received his B. Eng. from the Automotive Institute of Tongji University in China and his M. Sc. From Leibniz University Hanover in Germany before eventually becoming Program Manager Asia at ContiTech Vibration Control in 2010. Starting from 2015 he took over the management responsibilities of R&D center for all customer development projects of NVH rubber and plastic molded parts in Asia.

To be announced shortly

Detail & Speaker’s Profile

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Exhibitors' Presentation Free / No Registration Required

Exhibitors will give presentations about the latest products/technologies.

>> Program

No registration required.
Please go to the venue (inside exhibition hall) directly.
Please note that some presentations might be given only in Japanese.

Concurrent Conferences Pre-registration Required Early Bird Rate until December 4

ISP-6 January, 16 (Thu) 15:00  -  16:30

Evolution of Sensors Paving the Path for Future Mobility

  • English / Japanese
Course Leader Sumitoshi Asakuma, Director & Senior Managing Executive Officer, Sumitomo Bakelite Co., Ltd.
Sub Leader Kulicke and Soffa (Japan) Ltd.

Sensor Technology Trends and Software Development Ecosystem to Increase the Value of Automobiles

Tsuguo Nobe Chief Advanced Service Architect and Director, Business Development, Government and Policy Group, Intel K.K. / Visiting Associate Professor, Nagoya University

Detail & Speaker’s Profile

<Detail>
Most automobiles will become connected and new added value will be expanded through the integrated use of various external and internal embedded sensors. MaaS is an example and similar solutions are expected to be released with various services and products. Such an overview and future developments will be examined.

<Speaker’s Profile>
Joined NEC in 1983. Established IBM compatible PC business in the US and Europe, and then in 1997 introduced the global standard PC architecture also in Japan. In 2001, was named CEO for Japan subsidiary of the world's largest online game company. Thought that the technology of online game, MMORPG, could be applied for Telematics and joined NISSAN in 2004. Since then, managed the integration of Information and Communication Technologies for vehicles and EV-IT was awarded the Best Mobile Innovation for Automotive and Transport at GSMA MWC 2011. In 2012, joined Intel to define and promote the globally standard architecture with emphasis on Connected Cars and Automated Vehicles. Recently, put more emphasis on integrating Artificial Intelligence and Deep Enforced Learning to accelerate the development of Autonomous Cars. Since 2014, added a position as Visiting Associate Professor at Nagoya University.

Highly Innovative, Safety Focused LiDAR Solutions and Opportunities
in the Standardization of their Features and Validation

Mircea Gradu Senior Vice President Product Management and Quality, Velodyne Lidar, Inc.

Detail & Speaker’s Profile

<Detail>
More than 90% of the newly produced vehicles include Advanced Driver Assist Systems offering features like Automated Emergency Braking, Adaptive Cruise Control and Lane Keep Assist. These continuously improving vehicle systems greatly increase driving safety and contribute significantly to the reduction of deaths and injuries on roadways. Velodyne Lidar offers multiple ADAS sensing solutions and this presentation covers their technical characteristics, along with the methods used to validate their performance, reliability and durability. A new, comprehensive set for rating the ADAS feature performance is introduced and proposed for standardization, with the goal of offering consumers an easy way for comparing system performance between vehicle models and for clearly understanding their true capabilities and limitations.

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Mr. Mircea Gradu, Ph.D. is Senior Vice President of Product Management and Quality at Velodyne Lidar. He leads Velodyne Lidar to design, develop and manufacture world-class products compliant with the international quality standards.
Mr. Gradu is an Officer of SAE International and the 2018 President and Chairman of the Board.
With over 25 years of experience in the automotive and commercial vehicle industry, Mr. Gradu started his career at Daimler-Benz AG in Stuttgart, Germany, served as Vice President of Transmission Powertrain and Driveline at Fiat Chrysler Automobiles and prior to Velodyne led Engineering and Quality at Hyundai Motor America.
An SAE Fellow Mr. Gradu has been awarded 56 patents on mechatronic automotive systems, published over 40 technical papers, was honored with the SAE Edward N. Cole Award for Automotive Engineering Innovation and listed among the 50 most influential Automotive Executives by Motor Trend, being credited with the revival of the rear-wheel-drive automotive platforms through the introduction of the novel and fuel efficient transmission solutions. He holds a master's degree in mechanical engineering from the Polytechnic Institute of Bucharest and a doctorate in mechanical engineering from the Technical University of Stuttgart, Germany.

ISP-7 January, 17 (Fri) 10:00  -  11:30

Autonomous Driving: Latest Technologies and Challenges

  • English / Japanese
Course Leader Tsutomu Sekiya, Director, General Manager, Tokyo Sales Branch, Sales Div., C. Uyemura & Co., Ltd.
Sub Leader Naohiko Hirano, Head of Business Unit, Sensor Business Unit, DENSO Corp.

Technical Challenges toward Mobility for All

Shinichiro Tanaka Professional Partner, Automated Driving System Development Project, Automated Driving & Advanced Safety System Development Div., Toyota Motor Corp.

Detail & Speaker’s Profile

<Detail>
Our technical challenges beyond 2020 toward mobility for all based on latest outcome of stakeholders.

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Enabling Autonomous Driving by NVIDIA End to End AI Solution

Masaru Hamada Director, Japan Automotive, NVIDIA

Detail & Speaker’s Profile

<Detail>
To be announced shortly

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INJ-2 January, 16 (Thu) 10:00  -  11:30

Automotive Electronics for Autonomous Driving Era

  • English / Japanese

Adaptive Technology Platform for ADAS to Automated Driving Systems

Daniel Isaacs Director, Automotive Strategy & Market Development, Xilinx, Inc.

Detail & Speaker’s Profile

<Detail>
Today, Automated Driving (AD) platforms require a multitude of sensors and sensor types resulting in a flood of data. The processing of this mountain of data is mandating new vehicle system architectures. These architectures must address the management of high speed sensor data -including synchronization and pre-processing, in addition to providing the means to deliver efficient packetized workloads through low latency distribution to computational elements within the AD platform. The sensing, perception and compute engines of these systems must in turn be highly adaptable to accommodate and react appropriately to the dynamic scenarios encountered during the various levels of automated driving. Programmable technology, whether FPGA, Programmable SOC or ACAP solutions, provides an ideal flexible and scalable platform to address the adaptability necessary to meet these system challenges. This presentation provides real world examples of how adaptive technology is being used today across the varying levels of Automated Driving.

<Speaker’s Profile>
Dan is Director of Automotive Strategy in the Automotive Business Unit at Xilinx.
Also, he is the representative to the Industrial Internet Consortium, and is the co-chair of the Automotive Task Group. He has over 25 years of experience working in automotive, aerospace/defense and consumer based companies including Ford, NEC, LSI Logic and Hughes. During his career, Dan has held positions in software design, FPGA design engineer, systems engineer and system verification, applications, other technical related management. He holds degrees in Computer Engineering- EE from Cal State University, B.S. Geophysics from ASU.

Advanced Automotive Electronics and Semiconductor Strategy of Infineon Technologies

Hirotaka Kizuki Senior Manager, OEM Business Development & System Competence, Regional Center Automotive Japan, Infineon Technologies Japan K.K.

Detail & Speaker’s Profile

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Evolution of semiconductor devices is inevitable for realizing the advanced automotive systems such as autonomous driving and vehicle electrification. In this presentation, the recent trend of the advanced automotive electronics is overviewed, and discuss how semiconductors contribute the evolution of them in connection with the strategies of Infineon Technologies.

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In 1988, Hirotaka Kizuki received his M.S. degree in physics from Tokyo University of Science, Japan and Joined Mitsubishi Electric Corporation where he engaged in optical and high frequency device development and business planning. During the period, he worked as a guest researcher at Heinrich Hertz Institute for Telecommunications Berlin, Germany from 1996 to 1997. In 1998, he received his Ph.D. degree in engineering from Hokkaido University, Japan. In 2004, he joined Infineon Technologies Japan K.K., and hold senior management positions of "Automotive Power" and "Powertrain & Electric Vehicle" segments. He is now the senior manager of the department of "OEM Business Development & System Competence", Infineon Technologies Japan K.K.

PWB-6 January, 17 (Fri) 12:30  -  14:00

Evolution by 5G Communication, Latest Trend of Autonomous Driving, Electrification and PCB Technology

  • English / Japanese
Course Leader Mitsuaki Toda, Executive Officer, General Manager, 5G Product Planning and Development Dept., Engineering Headquarter,, Meiko Electronics Co., Ltd.
Sub Leader Kiyotaka Komori, Assistant General Manager, Yokkaichi Circuit Board Material Dept., Circuit Board Materials Business Unit, Electronic Materials Business Div., AIS Co., Panasonic Corp.

Autonomous Driving and Electrification:
Impact on PCB Technology and Reliability Requirement

Sebastian Maass Head of PCB Development APAC, PCB Technology Development, Automotive Electronics, Robert Bosch Co., Ltd.

Detail & Speaker’s Profile

<Detail>
In this presentation automotive mobility trends are described and directions for future PCB products are shown. Particular emphasis is on the reliability aspect in order to raise awareness among PCB manufacturers including their supply chain.

<Speaker’s Profile>
2013-2019 Robert Bosch GbmH Germany, Automotive Electronics, responsible team leader for PCB materials and reliability. Since Oct 2019 Robert Bosch Co., Ltd. Hong Kong, Automotive Electronics, Head of PCB development APAC

PCB Technology Trend for 5G, Autonomous Driving and Electrification

Mitsuaki Toda Executive Officer, General Manager, 5G Product Planning and Development Dept., Engineering Headquarters, Meiko Electronics Co., Ltd.

Detail & Speaker’s Profile

<Detail>
Due to realization of 5G communication, various technology innovations are beginning in communication and automotive industry. Given this situation, new applications appear and autonomous driving and electrification are accelerated.
Meiko presents PCB Technology trend to realize this innovation.

<Speaker’s Profile>
Joined JVC in 1988 and transferred to Meiko by the business transfer in 2008.
Has been engaged in the technology development & new production launch of embedded devices, fine pattern, Anylayer and automotive PCB.

<Concurrent Conference>