Growth of the domestic beer business is a top priority for the Sapporo Breweries management team.
To ensure that our core brands Sapporo Draft Beer Kuro Label and Yebisu Beer continue to evolve and continue to be cherished by customers into future, we are now taking on the challenge of pursuing fresh new branding approaches.

Japan Soft Drink Industry makes its step toward the New Normal Era, in the with/post COVID-19 world. There are issues & challenges to be overcome, but delivering valued products that will create happiness and smile in our society is an everlasting mission of the industry.

Japan has steadily achieved 3R initiative (Reduce, Reuse and Recycle) ahead of the world, while the framework of international circular economy has changed, with the marine litter problem becoming a new global issue.
Presentation will be made on "Japan's Vision and Policy Towards the Circular Economy," to develop resource-circulating society through public-private partnership.

Despite being a critical part of the economic recovery post-pandemic in many countries, the soft drinks industry continues to face a complex and evolving regulatory risk horizon. This presentation will explore the threats and the opportunities for the domestic, regional and global industry.

Geoff Parker is the CEO of the Australian Beverages Council, the leading peak body in Australia for non-alcoholic beverages. He is also Asia Pacific Regional Executive Director of the International Council of Beverages Associations. Mr. Parker has nearly 30 years of involvement in boardrooms including global training companies, national not-for-profits, arts organizations, public companies, statutory authorities and international associations in both director and chair roles.
Mr. Parker served as President of the ICBA from 2010-2014 and continues on the Executive Committee of the ICBA and is also a board member of the International Council of Bottled Water Associations.

PET bottles are recycled at a far higher level in Japan than anywhere in the world. The lecturer will present a short history of the traditional efforts and talk about the characteristics of the PET recycling including a unique consumer behavior, institutional concepts, current situation and new stages in this country.

Takuya Akino joined Yoshino Kogyosho Co., Ltd. as an employee in 1980 and was assigned later to the research and development department, sales department and environment office in the company. In 2018, he was transferred to the Council for PET Bottle Recycling and has been working as executive director for the Council.

The pandemic hurt the polyester chain much, but the bottle-grade PET sector seemed to have escaped relatively unscathed. By 2021, global growth is once again soaring, but the industry is also facing push-back from sustainability efforts. How will the PET industry evolve vis-a-vis recycled fibres & PET?

Salmon Lee watches broadly the whole polyester chain from paraxylene to downstream sectors, and maintains a strong interest in the PTA and MEG markets of the Chinese-speaking world, which he believes forms the core of this chain. Since 2020, Salmon has extended his coverage into the recycled fibres sphere, relating it to the global sustainability effort and its impact on the virgin polyester markets.

Our goal is to be a health creation company. ITOEN has concept of developing products that are natural, heathy, safe, well-designed and delicious. We will talk about how we can create a unique position in the beverage industry.

Any company has undeveloped area. Coca-Cola define its "white space", and entered alcohol and chilled drink market. Introducing our winding road and method to overcome from "Real" working team perspective.

Introduction of Otsuka Pharmaceutical's long-standing efforts for NECHUSHO
What kind of product is Pocari Sweat and how have you contributed to consumers.

We had constructed a smart factory with IoT technology, as a result, solved about 80% of the problems that conventional factories had. By data cooperation between multiple equipment and systems, high level management was possible for example lot trace, inventory control and manufacturing results, then reduction of workers and paperless etc.

GOYO Foods Industry Co., Ltd. worked on visualization and automation to improve the profit model and productivity by introducing business intelligence and IoT. As a result, it visualizes the movements inside the factory in real time, as well as analyze the productivity and cost structure. Consequently, profitability has improved, KPIs have increased the motivation of employees by indicating objective performance, and we are able to work actively on further automation.

Yuki Tamura joined GOYO Food Industry Co., Ltd. in 1999 as a part-time worker. In 2004, he became a full-time employee and took over as a factory and production manager. At that time, he was selected to be the new office-factory head startup and its extension project. Fast forward to 2020, he became the general director of the Technology Strategy Office. Currently, he is promoting a smart factory project, and also remotely striving forward for a local production project in Thailand in the COVIT-19 circumstance.

The case of introducing robots into Japanese traditional food "Tofu" factory. We have introduced robots for not only efficiency but as a scheme to evolve Tofu. We will talk about the accomplishment of distributing Tofu for the first time in this industry to all domestic areas.

Food loss occurred in production processes is an important issue in food company. We have reduced food loss with guarantee of safety by applying AI Visual inspection and Robotics technology that enables precise inspection. This time, we would like to introduce cases of attempt to solve food loss using our specific approach, while interweaving background to development of AI technology and the status of technology development through open innovation.

In recent years, the introduction of AI into food manufacturing has progressed, making it possible to automate visual inspections and reduce food loss. In this lecture, based on actual cases at food manufacturing, I will introduce you several points for AI introduction and utilization.

Japan Soft Drink Industry makes its step toward the New Normal Era, in the with/post COVID-19 world. There are issues & challenges to be overcome, but delivering valued products that will create happiness and smile in our society is an everlasting mission of the industry.

Japan has steadily achieved 3R initiative (Reduce, Reuse and Recycle) ahead of the world, while the framework of international circular economy has changed, with the marine litter problem becoming a new global issue.
Presentation will be made on "Japan's Vision and Policy Towards the Circular Economy," to develop resource-circulating society through public-private partnership.

Despite being a critical part of the economic recovery post-pandemic in many countries, the soft drinks industry continues to face a complex and evolving regulatory risk horizon. This presentation will explore the threats and the opportunities for the domestic, regional and global industry.

Geoff Parker is the CEO of the Australian Beverages Council, the leading peak body in Australia for non-alcoholic beverages. He is also Asia Pacific Regional Executive Director of the International Council of Beverages Associations. Mr. Parker has nearly 30 years of involvement in boardrooms including global training companies, national not-for-profits, arts organizations, public companies, statutory authorities and international associations in both director and chair roles.
Mr. Parker served as President of the ICBA from 2010-2014 and continues on the Executive Committee of the ICBA and is also a board member of the International Council of Bottled Water Associations.

PET bottles are recycled at a far higher level in Japan than anywhere in the world. The lecturer will present a short history of the traditional efforts and talk about the characteristics of the PET recycling including a unique consumer behavior, institutional concepts, current situation and new stages in this country.

Takuya Akino joined Yoshino Kogyosho Co., Ltd. as an employee in 1980 and was assigned later to the research and development department, sales department and environment office in the company. In 2018, he was transferred to the Council for PET Bottle Recycling and has been working as executive director for the Council.

The pandemic hurt the polyester chain much, but the bottle-grade PET sector seemed to have escaped relatively unscathed. By 2021, global growth is once again soaring, but the industry is also facing push-back from sustainability efforts. How will the PET industry evolve vis-a-vis recycled fibres & PET?

Salmon Lee watches broadly the whole polyester chain from paraxylene to downstream sectors, and maintains a strong interest in the PTA and MEG markets of the Chinese-speaking world, which he believes forms the core of this chain. Since 2020, Salmon has extended his coverage into the recycled fibres sphere, relating it to the global sustainability effort and its impact on the virgin polyester markets.

Our goal is to be a health creation company. ITOEN has concept of developing products that are natural, heathy, safe, well-designed and delicious. We will talk about how we can create a unique position in the beverage industry.

Any company has undeveloped area. Coca-Cola define its "white space", and entered alcohol and chilled drink market. Introducing our winding road and method to overcome from "Real" working team perspective.

Introduction of Otsuka Pharmaceutical's long-standing efforts for NECHUSHO
What kind of product is Pocari Sweat and how have you contributed to consumers.

Growth of the domestic beer business is a top priority for the Sapporo Breweries management team.
To ensure that our core brands Sapporo Draft Beer Kuro Label and Yebisu Beer continue to evolve and continue to be cherished by customers into future, we are now taking on the challenge of pursuing fresh new branding approaches.

We had constructed a smart factory with IoT technology, as a result, solved about 80% of the problems that conventional factories had. By data cooperation between multiple equipment and systems, high level management was possible for example lot trace, inventory control and manufacturing results, then reduction of workers and paperless etc.

"Smart kura rest aurannt" that makes full use of technology

We're committed to bringing robots in the kitchen for physically-demanding tasks, so that the workers won't have to exhaust themselves before working on the fun and creative side of their job. We would like to share our solutions by combining of robot control skill and deep learning.

Labor saving is an urgent issue.
However, the reality is that even if we recruit, no application.
I believe it is possible to improve the on-site and employment issues in terms of manpower saving!
Introducing ideas aimed at creating a site where anyone can be active.

We want to continue to provide delicious beef bowls to our customers. To that end, everyone wants to continue to practice proper cooking and pot management at all stores. Introducing activities to incorporate cutting-edge AI / IoT technology into the 122-year-old "Gyudon" cooking process. "Gyudon Tech More delicious beef bowl at all stores, all time"

Ebiya, a long-established restaurant in Ise, had been in financial crisis. However, Ebiya has dramatically improved its business by effectively utilizing digital technology and with data management, achieving a 5-fold increase in sales and a 10-fold increase in profits in just a few years without increasing the number of employees by thoroughly eliminating waste.

The hospitality industry, once the cornerstone of interpersonal communication, has undergone a metamorphosis to reach a solution for the current circumstances.
This presentation will include highly creative ideas for a post-covid 19 era with an emphasis on new interaction that combines "space", "time", "people", and "food".